With the rise of digital transformation in all walks of life over recent years, the digitalization of enterprises brings unique changes to business operations, business processes, and cooperation methods. By guaranteeing that such business development is founded on evidence from the outset rather than unproven assumptions, digital business prototyping can help save time and money of aspiring digital entrepreneurs. This build-measure-learn methodology enables early testing and learning before launching products or technologically adaptive services which could leverage digital technologies or digital business models to explore entrepreneurial opportunities.
Digital entrepreneurs must be able to present their business idea in the form of a prototype, which they have conceptualized through taking all the concentration courses. This course will also serve as an avenue for the digital entrepreneurs to connect with possible partners and developers, hence will widen their opportunities, expand connection and exposure to the market. The project pitch is typically bounded by the technical medium by which it is transmitted to the audience. In the absence of direct face-to-face interactions, visual media, including a video pitch, become the predominant means for entrepreneurs to communicate with funders (Courtney et al., 2017). It thus helps entrepreneurs to convince funders "that their vision of the future has the possibility of being actualized" (Von Burg and Kenney, 2000, p. 1152).